“Babolat Pure Drive YouTube Ad”
DAY JOB SHOWREEL
OF PARTICULAR INTEREST:
I was charged with creating a minute-long YouTube ad using tabletop shots of the new Babolat Pure Drive racquet. I knew that we were about to release a vendor-provided commercial that was heavily “storm” themed, so I decided to match that style. To do that, I did a color grade over the footage and composited atmospheric elements, such as rain, fog, and lightning. To further the dramatic elements, I structured it like a movie trailer.
EDITING / MOTION GRAPHICS:
Adobe After Effects